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Blue is a UAE-based start-up that seeks to make a real difference for the future generations by opening doors and creating meaningful opportunities. Established in 2020, Blue has been incepted to introduce innovative ideas and pioneering concepts in the fields of education, heath, agriculture, tourism, commercial, industrial sectors and much more. An agile and future focused start-up, Blue aims to create positive and lasting impact on the community through world-class collaborations. The start-up is keen to build long lasting partnerships with global and regional changemakers to introduce futuristic innovation and ideas in promising sectors. After all as human beings we are at our best when we get to do things with those who share the same vision passion and a growth mindset. Blue is keen to leverage the power of partnerships in every field it operates in. The start-up aims to emerge as a responsible entity that uses technology as a force for good, impacting the lives of people and the future of nations in unimaginable ways. Blue aspires to be a compelling force that attracts global experts integrating their strengths with regional stalwarts therein enhancing the GCC region’s readiness for the future.

Why Blue

From the bygone era of fishing and pearl diving to modern-day trading, the blue sea has played a pivotal role in the lives of our nations and people. Therein lies a deep connection with the colour ‘Blue’ that reflects limitless possibilities and boundless opportunities. The blue sea continues to play a pivotal role, almost like a lifeline, in the GCC’s and the UAE’s history ever since trading activities began. Inspired by the colour and its calm yet critical role for a nation’s sustainable development, we decided to name our start-up Blue. Quite like opening a sea of opportunities, we at Blue aspire to play a crucial role in the region’s future development across multiple fields, inspiring and empowering the future generations.

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" Future generations will be living in a world that is very different from that to which we are accustomed. It is essential that we prepare ourselves and our children for that new world "

Sectors

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Education

Education is the birth right of every child. As one of the fastest growing in the region, education is a priority sector. Through education, children are empowered with knowledge and skills, preparing themselves as future leaders and professionals. Unlike some decades ago when developments in the education sector happened at a gradual pace, today in the age of the fourth industrial revolution developments are much more rapid. Therein also posing a challenge for educational institutes to keep pace, adapt and learn. However, due to technology-driven enhanced connectivity today there are more opportunities to collaborate with educational institutes across the world for meaningful exchange of ideas and knowledge. Blue is firmly committed to act as a facilitator for exchange of path-breaking ideas and innovation in the field of education.

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Commercial and industrial projects

Staying true to the roots of trading, an activity that dates to the days of Silk Route, Blue has a vision to further strengthen the region’s reputation as a lucrative trading hub. Use of ‘smart’ technology is already revolutionising the entire trading ecosystem – from maritime facilities to logistics and warehousing capabilities while easing up abilities to engage in export, re-export and import business activities. Its these sophisticated capabilities that have catapulted the region as a global trading hub, beautifully evolving from the yesteryears. A transparent and trustworthy infrastructure, marked by government support and use of modern technologies, will continue to facilitate ease of doing business, something that Blue seeks to leverage on.

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Health services

Health is at the forefront of human existence and thus of critical importance for every country across the world. As such building a robust health infrastructure – consisting of super speciality hospitals, state-of-the-art clinics, fully equipped diagnostic centres and home care services – is the need of the hour and has always been so. For the future of any country, the healthcare system must be advanced and equipped to provide the best care to its people. Deep research is constantly being undertaken across the world to eradicate certain diseases, while offering cure for various medical conditions, therein also prolonging the average lifespan of people. Countries are investing heavily in the fields of health sciences and technology to ensure preparedness against health crises. Blue aims to collaborate with innovative and cutting-edge institutes making giant strides in the field of healthcare.

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Tourism

Driving exchange of knowledge and creating new business opportunities, tourism is one of the strategic sectors for growth and development. Technological advancements have revolutionised tourism and its associated sectors including travel, hospitality, retail, leisure and entertainment, to name a few. From selecting a destination to creating a list of to-dos and understanding mobility, technologies like 5G, Internet of Things (IoT) and Augmented Reality (AR), among others are truly enhancing the sense of connectivity. All the way from discovering new locations and unique experiences to opening business opportunities tourism is almost a lifeline for nations. With a goal to reshape the future of tourism, Blue aspires to form collaborations and facilitate experiences that will boost trade while fulfilling people’s dreams.

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Agriculture

Food security is a topmost priority for every nation. In countries characterised by arid conditions and scarce water resources, innovative technologies [in AgTech] are a pivotal requirement to drive long-term changes. Heavy investments are being made in this direction facilitated by government and private sector support to create sustainable solutions to increase agricultural capabilities and preserve environmental resources. As such, meaningful collaborations are underway through research and development programmes to secure the future of economies by achieving food security. From vertical farming to waste water treatment plans, several key initiatives are set to further strengthen efforts in this sector. As a future-focused start-up, Blue is placing significant emphasis on making a real difference in the field of sustainable agriculture by leveraging ‘smart’ technology and knowhow to create an invaluable roadmap.

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Our Subsidiaries

As a multi-faceted start-up Blue covers the entire spectrum from agriculture to design through its subsidiaries including Blue2O and The Farm

The Farm is an emerging name in the agriculture space that grows fruits and vegetables all year-round right here in the UAE. The massive farm sells locally and sustainably grown produces at affordable price points. the Farm encourages people to eat seasonal, premium and fresh produces grown in the region. The homegrown business is committed towards resource conservation and creating self-sufficiency, aligned with the region’s vision to achieve food security

Offering an end-to-end suite of solutions from design engineering to interiors, lighting construction to maintenance Blue20 takes pride in creating aesthetically designed and well thought out spaces. With versatile production facilities equipped with state-of-the-art solutions, coupled with out-of-the-box ideas and expertise Blue2O creates spaces that are trendsetters. Blue20 excels in carving out trendy yet conscious spaces that beautifully integrate unique design thinking with tailor-made digital solutions.

5A Group

Tel : +971 4 39 33 237

United Arab Emirates - Dubai

Email : info@5a.ae

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